Launch online education platform to teach people how to address the major problems society faces, including racism, sexism, human rights abuses, poverty, inequality, health inequities, and environmental damage. <br /> Activities include: 1. Production: Creation of video content that can teach people the skills, strategies, tools, and tactics to practically change the world. 2. Distribution: Sharing content online across multiple communication challenges, including email, YouTube, TikTok, Instagram, Spotify, LinkedIn, Twitter, and Facebook. 3. Growth: Reaching new audiences in the UK and US, mainly between 18-35 years old, through creative organic methods. 4. Business Development: Building partnerships with brands and organisations. 5. Patrons: Securing 2,000 patrons to enable the school to be financially sustainable. 6. Fundraise £150k from foundations and trust and HNWIs. 7. Curricula development: Plan inaugural pilot online course to be taught in Q1 2023. <br /> Success: - NYU APA students learn a lot of life-lasting lessons - NYU APA students enjoy the experience, and want to continue contributing to efforts related to education and social justice - SSJ teaches a larger number of people worldwide how to change the world Metrics: 1. Number of patrons / % increase 2. Amount raised for fundraiser 3. Impressions / % increase 4. Engagement / % increase 5. Number of registrations for pilot course